Get your website found on Google – Search Engine Marketing, Search Engine Optimisation

Having a website doesn’t guarantee that it will bring you new business. What you need is lots of visits to your website. Your website needs to be attractive not only to your customers but also to Google. If Google can’t find your site or doesn’t understand what it is about, it will not list your site when people search for your service.

Making your website attractive to Google is called Search Engine Optimisation (SEO). You may well get a lot of emails from people all over the world claiming to be experts. Be very careful, an SEO partner needs to work with you to understand your business. SEO takes time, months of time.  So, anyone who tells you that they can get you to the top of Google quickly isn’t being altogether truthful.

Search engine marketing experts

• SEO (search engine optimisation) for improved search engine ranking
• Specialists in local search
• Cost-effective paid search

Local search

Getting your business found in local searches isn’t as easy as it should be.  We use a combination of techniques, tools and quality directories to enable our client websites to be displayed in local geographic searches and maps.

SEO increases web traffic over time

Plan A ensures that its clients’ websites are found and understood by search engines.   This service is known as SEO (Search Engine Optimisation).  Plan A believes, that SEO is just another name for best practices.

We have the expertise to make sure that our client’s business shows up in searches on Google, Bing and other Search Engines using a holistic approach (good practice) to SEO.

There is no magic get-found-quick method to ensure your site will be listed at the top of any search engine listing. The process is different for each business and involves a lot of hard work and content to ensure you’re found, but more importantly, that you’re found for the right reasons.

Of course, there are some old tricks (bad practice) that were used years ago but google changes constantly and these techniques are now outdated and not effective, therefore causing a negative response when Google and other such engines are trying to rank your website.

Google advertising PPC gives you instant traffic

Google is this country’s largest search engine so Plan A starts here in increasing client web traffic.  Google offers loads of fabulous free services and makes its money through selling advertising.  Plan A encourages clients to take advantage of all of the free options available to enhance their business and website. These include: –

• Google analytics
• Webmaster tools
• Search rankings

We can help you set all of them all up for you or give them a health check for you, or both.   Plan A explains to clients how Google advertising generates cost-effective, quality web traffic.  Google advertising also helps your website move up the page rankings and even increases your organic search. Best of all Google advertising doesn’t need to cost the earth.